The 15-Minute Content Creation Habit

Day 29 of 30 — How to Make Progress Anywhere

Author

Selim Uysal
June 30, 2025

Hi friend,

Right now, I’m writing this on a short train ride, maybe 15, 20 minutes long.

No desk. No elaborate setup. Just my phone, a half-baked idea, and the intention to write.

Before boarding, I scrolled through my LinkedIn feed, reviewed a few notes, opened ChatGPT, and asked for help organizing my thoughts.

That was enough to get going.

And that’s the idea I want to share today:

You don’t need the perfect moment to create. You just need a system that lowers the barrier.

🧠 Productivity Happens in Moments, Not Marathons

We often assume creative work requires long blocks of uninterrupted time, the perfect conditions.

But real life rarely gives us that.

Instead, we get:

– 12 minutes between meetings

– A train ride with no laptop

– A short walk while commuting

– 15 minutes waiting for dinner to finish cooking

What if those moments could become creative sessions?

Not all-out sprints, but meaningful reps; moments of progress that move your work forward.

That’s what I’ve been practicing over the past month.

And it’s working.

🎯 The 15-Minute Content Creation Habit

Here’s what it looks like in practice:

1️⃣ Pick One Input Source

Scan your notes, a saved highlight, or your recent feed.

Look for something that catches your attention: a phrase, a comment, a quote.

2️⃣ Talk or Type It Out

If you’re sitting, write a rough draft.

If you’re walking, speak into your phone and use an app like Whisper, ChatGPT Voice, or Notes.

You’re not publishing yet. You’re just thinking aloud.

The goal is: get the shape of the idea out of your head.

3️⃣ Let AI Help Structure It

Drop the rough version into ChatGPT.

Ask for a newsletter-style outline, a cleaner draft, or even a tweet-length summary.

This part removes friction and helps you clarify your message, fast.

4️⃣ Ship or Save

Depending on time, either:

– Hit publish (if it’s good enough)

– Save the draft to your idea bank and move on

Either way: progress made.

⚙️ Tools I Use to Support This Workflow

– Notion/Evernote/Apple Notes for idea capture

– ChatGPT for instant feedback & structure

– Voice Memos or Whisper for hands-free drafting

– Beehiiv for writing/publishing in one place

– LinkedIn + Twitter/X for distribution

If I want to push even further, I’ll use Zapier or Make to automate the pipeline, for example:

→ Voice memo → Transcription → Draft to Notion → Outline in ChatGPT

So I can continue creating with less context switching and more flow.

🧘‍♂️ Why This Works (Even If It Feels Small)

This habit isn’t about speed.

It’s about reducing friction.

It’s about saying:

“I don’t need a perfect hour. I just need a focused 15 minutes.”

And that shift changes everything.

It’s not how much time you have.

It’s what you do with the moments you get.

📌 What I’m Learning by Doing This

Each small writing session:

– Reinforces my identity as a creator

– Helps me refine my thinking

– Turns passive scrolling into active reflection

– Keeps my publishing cadence alive, without stress

And most importantly:

It shows me that the constraints are not the enemy, they’re the engine.

💬 Want to build your own micro-creation workflow?

Reply “15 minutes” and I’ll share the exact automation, app stack, and prompts I use to publish on the move.

—

Thanks for reading,

Selim

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